Denial of a Smoker Can Lead to Dying My Way

“One thing that we humans do very well is to defend ourselves psychologically, and our most potent weapon is denial.

But when confronted with a terminal disease, denial flies out of the window. We have to find another defense.”

If we are smokers, and lung or throat cancer is diagnosed, denial is replaced with a sense of shame and/or guilt…For many, smoking after being told that they have a life-threatening illness is their way of saying: “I did it my way, I don’t regret it, and I am still in control.”

Professor Robert West – Director of tobacco studies at Cancer Research UK

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